Title
DirectorOffice Building
Communications CenterOffice
123Mailing Address
Communications Center 123University Marketing & Communications-Box 2230
University Station
Brookings, SD 57007
Biography
Mike Lockrem began his duties as director of University Marketing and Communications at South à£à£Ö±²¥Ðã State University in December 2009.He has worked for more than 25 years as a communications and marketing specialist in higher education, with private and publicly-traded companies and nonprofit organizations. Prior to SDSU, Lockrem served as the corporate communications manager for VeraSun Energy, the world’s largest ethanol producer at the time.
A native of Billings, Montana, Lockrem earned a bachelor’s degree in journalism from the University of Montana and a master’s degree in applied kinesiology with a certificate in sports management from the University of Minnesota.
He also worked as the director of athletic communications for the University of Minnesota and held the position of commissioner of the Northern Sun Intercollegiate Athletic Conference. Lockrem moved to South à£à£Ö±²¥Ðã in 2006 where he began his corporate experience as the director of public relations for POET Companies in Sioux Falls.
CV
Mike_Lockrem_Resume.pdf(72.28 KB)Social Media Links
Education
- B.A. in journalism | University of Montana
- M.Ed. in applied kinesiology | University of Minnesota
Academic Interests
- Media
- Communications
- Marketing
Committees and Professional Memberships
South à£à£Ö±²¥Ðã State University Committee Member:
- Integrated Marketing and Communications Council (co-chair)
- Strategic Planning Committee and Support Committee
- Strategic Enrollment Council
- President’s Inauguration Committee (co-chair)
- President’s Council
- Title IX/EEO Advisory Committee
- Emergency Management Team
- Daschle Dialogue Planning Committee
- Campus Communicators (chair)
- Integrated Marketing and Communications Committee (administrative liaison)
- Campus Bicycle Advisory Sub-Committee
- Back the Jacks Friday Committee (co-chair)
- University Web Site Task Force
- Safety and Security Task Force
- Morrill Act 150th Anniversary Committee (co-chair)
- Football Stadium Task Force
- 50 Year’s of Women’s Athletics Steering Committee
- Harding Lecture Committee
City of Brookings Committee and Volunteer Work:
- Sustainability Committee; 2015-2021
- Brookings Bike Committee (chair); 2016 - present
- Brookings Friends of Baseball Executive Board; 2017 - present
- Affordable Housing Community Task Force; 2016-2018
Professional Memberships:
- Council for Advancement and Support of Education (Presenter at district conference)
- Public Relations Society of America
- American Marketing Association
à£à£Ö±²¥Ðãs and Honors
- 2021 American Advertising à£à£Ö±²¥Ðã - Gold - Dear Tomorrow
- 2020 Telly à£à£Ö±²¥Ðã - Gold - Dear Tomorrow (You've Been Accepted)
- 2020 Telly à£à£Ö±²¥Ðã - Silver - Dear Tomorrow (The Dream, The Drive)
- 2019 MarCom Platinum à£à£Ö±²¥Ðã - Built by SDSU (Billboards)
- 2019 Marcom Gold à£à£Ö±²¥Ðã - Built By SDSU
- 2019 MarCom Gold à£à£Ö±²¥Ðã - The Dream, The Drive, the Reward
- 2019 W3 à£à£Ö±²¥Ðãs - Silver - Dear Tomorrow (You've Been Accepted)
- 2018 MarCom Gold à£à£Ö±²¥Ðã - SDSU Move-in Day
- 2018 MarCom Gold à£à£Ö±²¥Ðã - Admitted to Enrolled Campaign
- 2018 Telly à£à£Ö±²¥Ðãs - Ben's Campanile
- 2017 MarCom Platinum à£à£Ö±²¥Ðã - Ben's Campanile TV Commercial
- 2016 MarCom Gold à£à£Ö±²¥Ðã - Dairy and Food Science Information Video
- CASE VI Gold Certificate for Internal Audience Publications: Print - IMPACT State, 2016
- CASE VI Bronze Certificate for General Information Videos: Short Video - JackTalk, 2016
- CASE VI Bronze Certificate for Institution Relations Publications: President's Reports and Annual Reports, 2016
- CASE VI Gold Certificate for Excellence in News Writing: General News Writing - SDSU writers' showcase, 2015
- CASE VI Silver Certificate for Institutional Relations Publications: Research Publications - Research Report, 2015
- CASE VI Silver Certificate for Special Events: Multi-Day - McFadden Symposium on Wheat Improvement, 2015
- CASE VI Silver Certificate for Internal Audience Publications: Print - IMPACT State Newsletter, 2015
- CASE VI Bronze Certificate for Institutional Relations Publications: Research Publications - Engineering Research, 2014
- CASE VI Gold Certificate for Institutional Relations Publications - President's Reports and Annual Reports, 2014
- CASE VI Gold Certificate for Photography - Individual Photographs, 2014
- CASE VI Silver Certificate for Institutional Relations Publications - Research Publications, 2014
- CASE VI Bronze Certificate for Magazines - Special Issues, 2014
- CASE VI Gold Certificate for Periodical Special Issue, 2013
- CASE VI Silver Certificate for Periodical Special Issue, 2013
- CASE VI Silver Certificate for Individual Public Relations and Community Relations Projects, 2013
- CASE VI Silver Certificate for Video Recruitment Features, 2013
- CASE VI Silver Certificate for General Video Information Features, 2013
Work Experience
- South à£à£Ö±²¥Ðã State University | Director, University Marketing and Communications (2009 – present)
- VeraSun Energy Corporation | Corporate Communications Manager (2007-2009)
- POET Companies | Director of Public Relations (2006-2007)
- University of Minnesota | Director of Athletic Communications (2003-2006)
- Northern Sun Intercollegiate Conference | Commissioner (2000-2003)
Department(s)
Image for University Marketing and Communications
University Marketing and Communications