The university holds trademarks on several other iconic logos. These logos are to be used sparingly and only with the permission of University Marketing and Communications. These logos are not to be altered or changed in any way.
The logos include: SDSU Cereal Bowl, Beef Bowl, McCrory Gardens, Oak Lake Field Station and Hobotech.
The University Seal remains an official symbol to be used only by the President's Office on official university documents such as: diplomas, commencement publications, honorary degree materials and other official documents such as certificates. The Institutional Logo, rather than the seal, is to be used for all other applications.
Other Logos
Additional Logos:
Weary Wil and Dirty Lil remain the primary marks associated with Hobo Day, the university's homecoming celebration. The use of Weary Wil and/or Dirty Lil will be for purposes related only to Hobo Day.
All graphic files in this manual are available from University Marketing and Communications, which also has several graphic designers on staff to assist with your specific needs. Call 605-688-6161 or email University Marketing and Communications to find out how they can help.
To request a copy of a particular logo, please complete our: